This course is aimed at people who make decisions in a company and want to know the keys to intrapreneurship and its influence on the competitiveness and effective functioning of their organisations. We will learn to identify and promote intrapreneurs, people who are not content and who are willing to contribute ideas and work on them from within the organisation.

  • Start of the course - Open

  • Recommended duration 8 weeks

  • Estimated effort - 2 hours/week

  • Language - Spanish

  • Price - Free

This course is entirely online. The different units of the course will remain open 24/7 so that each student can complete the course at their own pace. The "Corporate Entrepreneurship and Innovation" course is open to any participant profile.

Course description

In today's environment of constant and exponential change, companies large and small are concerned about the exhaustion of their business models, the symptoms of stagnation and the difficulty of adaptation. However, there is a special type of employee within companies that is key to facing these challenges and fostering innovation, a profile of person who is not content and who is willing to contribute ideas and work on them from within the organisation: intrapreneurs. Understanding this phenomenon is key for organisations that aspire to strengthen their competitiveness in the current context of exponential change.

This course is aimed at people in executive roles, business unit managers and, in general, leaders who are in charge of teams of people, innovation programmes or strategic functions in an organisation. It is a useful course for decision makers in a company of any size and sector who want to learn about intrapreneurship and its influence on the growth and prosperity of their organisation.

Course structure

i. Introduction and objectives

a. The need for innovation
b. Modalities of corporate entrepreneurship
c. Advantages of corporate entrepreneurship
d. Attitude towards intrapreneurship. Conditioning factors.
e. To find out more
f. Corporate entrepreneurship in Spain

ii. Best practices - Ferrovial
iii. Good practices - Enagás

i. Introduction and objectives module
ii. Steps prior to Corporate Entrepreneurship

a. Steps prior to corporate entrepreneurship
b. Internal analysis
c. Analysis of the environment
d. To find out more

iii. Best practices - Ferrovial
iv. Good practices - Enagás

i. Introduction and objectives
ii. The functions of the management

a. Introduction
b. Definition of objectives
c. Corporate entrepreneurship models
d. Other management functions
e. Corporate entrepreneurship in Spain
f. To find out more

iii. Best practices - Ferrovial
iv. Good practices - Enagás

i. Introduction and objectives
ii. The ideal intrapreneurship team

a. The figure of the intrapreneur. Characteristics.
b. Identification of internal talent
c. Tools to assess our talent
d. Formation of intra-entrepreneurship "star teams".
e. Corporate entrepreneurship in Spain

iii. Best practices - Ferrovial
iv. Good practices - Enagás

i. Introduction and objectives
ii. The intrapreneurship programme - I

a. The intrapreneurship programme
b. Open innovation
c. Intrapreneurship
d. The formal structure of intrapreneurship
e. 1st Phase - Idea Generation
f. 2nd Phase - Presentation and evaluation of ideas
g. Corporate entrepreneurship in Spain
h. To find out more

iii. Best practices - Ferrovial
iv. Good practices - Enagás

i. Objectives
ii. The Intrapreneurship Programme - II (3rd Phase)

a. Introduction
b. 3rd Phase - Development of the idea
c. Corporate entrepreneurship in Spain
d. To find out more

iii. Best practices - Ferrovial
iv. Good practices - Enagás

i. Objectives
ii. The Intrapreneurship Programme - III (Phases 4 and 5)

a. Introduction
b. 4th Phase - Incubation
c. Phase 5 - Implementation
d. Modalities of integration in intra-entrepreneurship processes
e. Corporate entrepreneurship in Spain
f. To find out more

iii. Best practices - Ferrovial

i. Vira Gas Imaging
ii. Railway Innovation Hub
iii. Internationalisation of General Electric through Intrapreneurship

a. Exercise related to the General Electric case

Academic direction of the course

  • Oihana Basilio

    Oihana Basilio is a Rafael del Pino-MIT Fellow on Deep-Tech Entrepreneurship. She has been Director of Research and Network Programmes at the Rafael del Pino Foundation. She holds a PhD in Economics from the Universidad Autónoma de Madrid. Master in Economics and Innovation Management, Master in Society, Science and Technology by the European Interuniversity Association and Bachelor in Economics by the University of the Basque Country.

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